Bow Down: Beyonce Just Made a Ball Cap That Works for Curly Hair


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Beyoncé, mogul mama, full of grace, has given us one more reason to adore her. Thanks to eagle-eyed Twitter user @ronyonce, we now have a new item to add to our Ivy Park wish lists: a backless velvet ball cap that—no hyperbole—changes everything.

If you’ve got curls, you’re probably familiar with the unfortunate flattening effect that hats can have. Pop one on your head on the way to work and you’ve got a weird dome-shaped mass of hair to contend with by the time you get to the office. Women with tight and coarse curls face the added (dreaded) dilemma of trying to get their hair to fit into a hat in the first place.

If you’re thinking, Big deal, throw your hair up into a ponytail and stick it through the snapback hole in the back—please note that fitting a sizable amount of curly or coiled hair through one of those little gaps is like trying to squeeze a water balloon through the hole in a doughnut. It’s ridiculous and frustrating, and everything starts to crumble after a hot minute. But you can now wear a baseball cap even if you’ve got massive curls. I, for one, think this is big deal, and the Internet agrees with me:


As someone who’s had to shop in the adult helmet section since fifth grade—my hair takes up a lot of space—I’ve resigned myself to a hatless existence which is a real shame because I look damn good in a hat. But, thanks to Beyoncé’s brilliance, I could be looking at the world from beneath a red, velvet brim in the near future.

The secret to why this cap works is so simple—and genius at the same time—is the backless design. I’m kind of floored it took humanity this long to bring it to the masses. The Ivy Park cap is all suave athleisure in the front and all curly hair freedom in the back. Basically, it’s half a hat. But if you’ve ever tried to stuff your hair into a cap and wound up with an unsightly bulge, you probably don’t care what percentage of baseball cap you’ve got on your head as long as it doesn’t mush anything.

While the hat is currently sold out on the Ivy Park website, it’s on its way to for a very reasonable $35. While no concrete release date has been announced, you can join the festive frenzy on Twitter while you wait for the launch and inevitable restock.


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